Innovations for a Better World

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Nasi Lemak, Health Beverage, and Animation Get the MSU Innovator’s Touch at 28th International Invention, Innovation & Technology Exhibition (ITEX 2017)

The International Invention, Innovation & Technology Exhibition (ITEX) is a showcase of ingenious creations. With a 2017 focus on commercialization and entrepreneurship, it provides a marketplace for the discoveries of research to be translated into commercial impact. Management and Science University (MSU) takes away from ITEX 2017, two gold and one silver for three innovations that add to living comfort.

“An Innovative Ready-To-Eat Halal Nasi Lemak To Go” by the School of Graduate Studies (SGS) Professor Dato’ Dr Asbi Ali et al. and “The Production of a New 8-in-1 Instant Herbal Coffee as Halal Health Beverage” by the Faculty of Health and Life Sciences (FHLS) Senior Lecturer Dr Zulhabri Othman et al., are the ones bringing in the Gold for MSU, both in the Biotechnology, Health and Fitness category. “A New Animation Technique to Produce Commercial Super Squad Movie” by the Faculty of Information Sciences and Engineering (FISE) Senior Lecturer Dr Musab A.M. Ali et al. brought in the Silver in the ICT and Multimedia category.

Exhibiting the inventions of researchers from higher learning institutions as well as independent young inventors and corporate bodies, ITEX aims to empower entrepreneurs to make great ideas commercially viable. A platform to encourage transition from scientific discovery to commercial application, it aligns with the aspirations of Malaysia Commercialization Year as championed by the Ministry of Science, Technology and Innovation (MOSTI). Thirty universities including eleven private ones and more than twenty countries participated in the 28th ITEX, which was held at the Kuala Lumpur Convention Centre mid-May.